Virtual Open Day for Saïd Business School
We were asked by our colleagues at Saïd Business School to come up with an idea for a Virtual Open Day for their MBA course. With many overseas students, Saïd wanted to be able to give a flavour of the course and environment to those who would not be able to attend an Open Day in person.
This was a great opportunity to create a fresh, new approach to the Open Day format (which, after doing some research, we felt was very much needed!). Many of Saïd’s competitors had chosen to use gimmicky scenes to imitate the environment, with the content and viewing experience an afterthought. We wanted to move away from this and create something simple, where the content was the priority.
With a modern use of the Saïd brand, the microsite has been designed to be a simple and enjoyable experience – there are no hidden sections or confusing navigation systems. From first glance the user can instantly see what is available. We have created a microsite that puts the content first: large videos, large images, and a simple and clear area to ask questions....oh and of course, the whole thing works wonderfully on tablets too.
The result is a Virtual Open Day that encapsulates the qualities of Saïd Business School and Oxford itself.
Peace & Goodwill from D Young & Co
For D Young & Co this Christmas, we've taken the design of their printed card and created this classic and elegant animation.
Peace & Goodwill isn't the only thing you can expect this Christmas - click here to find out more...
Quote of the day
“Why are we trying to measure social media like a traditional channel anyway? Social media touches every facet of business and is more an extension of good business ethics.” -Erik Qualman
Kinneir Dufort get festive!
It’s my favourite time of the year and the first digital Christmas card of the season is for Kinneir Dufort.
This year their fantastic artwork features no less than 80 Minis – all getting into the Christmas spirit. Now that's some party!
Hope and Homes for Children goes live!
This week sees the launch of the Hope and Homes for Children website – and it’s well worth the wait!
We’ve taken the charity’s brand refresh and created a website with a warm and personal feel, perfectly representing their brand values. As an international charity working to ensure that all children have the chance to grow up in the love of a family, they naturally have a child-centered approach to all their work – with the use of bold colours, irregular shapes and hand-drawn elements this is now reflected throughout the website too.
The donate process has been streamlined and the whole site structured to bring the charity’s work to the forefront, and their audiences closer to the information they need (with a fantastic CMS to make the site easy to update and keep the content fresh). Add to this great photography and powerful films and you get a real insight into the amazing work of Hope and Homes for Children, and the families and children they help.
Visit the site to see for yourself (and don’t forget to stop by the donation page while you’re there too!).
Send a Cow say 'Thank you'
Today is an exciting day in the studio as we're launching the 'Thank you' campaign that we've created for Send a Cow. This is the first completely integrated campaign the charity have done which connects all of their digital communication channels, as well as some of the more traditional offline ones.
The concept is to give a selection of their supporters a very special 'Thank you'. Nowadays, a simple ‘Thank you’ can often take us by surprise. Send a Cow wanted a campaign that was heartfelt and would give something back to their supporters to make them feel on top of the world.
We've customised the Send a Cow brand and boldly taken over their digital channels. Each supporter will have their message promoted across the website, gift site, Facebook, Twitter, email etc. These 'Thank you' messages will be popping up throughout the Christmas period, so watch out for those happy faces! :)
It's Movember time!
During November each year, Movember is responsible for the sprouting of moustaches on thousands of men’s faces in the UK and around the world. The aim of which is to raise vital funds and awareness for men’s health, specifically prostate cancer and other cancers that affect men.
A few of us at Positive have set up 'Team Positashio Mustachio' to help support and raise money for this great cause.
We are still undecided as to which style moustache we are going to grow but 'The Regent' seems a popular choice.
Please click here if you would like to make a donation and help support our team.